Precious Gemstones & Bespoke Luxury Jewellery
YOUR KIND OF
Extraordinary
Bringing you some of the world's finest precious gemstones, the ultimate one-of-a-kind luxury. Whether you're adding to your collection, searching for fine jewellery, or wanting to create a bespoke ring or jewellery piece for yourself or a loved one, this is the place for you.



Unrivalled beauty millions of years in the making. Welcome to New Zealand's leading precious gemstone collection, curated by our world class gem experts.
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Explore Collections
Sourced from across the globe, we bring you the world's finest sapphires, rubies, emeralds and other precious gemstones.
Sapphire
Ruby
Emerald
Aquamarine
Tourmaline

Crafted from some of the world's finest precious gemstones, these can be your ultimate moment-defining treasures.
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UNRIVALLED BEAUTY
Millions of years in the making
Select from one of our exclusive designs, or from our design catalogue, choose your unique gemstone, sizing and specifications and order!
EXPLORE designs
In an act of rebellion against the sea-of-same, we’re fiercely passionate about connecting you with your very own piece of the extraordinary. Bespoke is the ultimate statement of style, luxury and personality for the vibrant, artistic and sophisticated Woman.
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Luxury you can trust
Using our deep understanding of International gemstone networks, we bring you an unrivalled sense of transparency and conscious choices throughout your purchasing journey.
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Combining a deep knowledge of gemstones, direct to source purchasing, and a truly bespoke design process, Gemma Brain, Founder of The Sapphire Merchant is the gemstone to custodian matchmaker you want on your team.
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BEYOND The Facet
